In my pursuit of achieving success in the field of advertising, where creativity meets productivity, I aim to attain knowledge that both helps me in nurturing my talent and prepare for the challenges that one often faces in the advertising industry. This course provides me the opportunity to reach those goals and also allows me to work in duration of the course. Since, the faculty includes personnel from companies that are crème de la crème, I am sure, as Sir Isaac Newton once proclaimed "If I have seen further it is by standing on the shoulders of giants".